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Learn more about Beauty of Joseon, from our brand story, to our Hanbang-rooted formulas, to our best-selling K-beauty products.
The majority of our customers have reported significant improvements in their complexion, noting an appreciable increase in both evenness and brightness. Furthermore, many have remarked on the immediate transformation in...
Back in the Joseon Dynasty, people used rice bran water (the leftover water from rinsing rice) as a natural cleanser, and even made face masks from rice hull powder to...
This spring, Beauty of Joseon collaborated with Stefanie Michailova to unveil the new Ground Rice and Honey Glow Mask. Dive into Stefanie's story behind this natural-derived yet powerful product and...
Have you noticed your Glow Replenishing Rice Milk separating into two distinct layers?Fear not! This is a completely normal phenomenon inherent to our new double-layered toner. This unique design is...
We believe that inner and outer well-being and beauty are inexorably intertwined, and that relieving stress is key to unlocking your true glow. Inspired by this philosophy, we delved deeply...
If you’ve visited a forest in Korea, you might have noticed that they have quite a few evergreen trees. Among the evergreens, pine trees are a long-held favorite of those...
Crowded alleys filled with excited tourists, souvenir stores near Samcheong-ro that have hundreds of cute trinkets, or traditional hanok with a mesmerizing city view. What comes to mind when you...
The theme of December's wallpaper is Dongji Patjuk, a soup made of red beans and rice. Dongji is the winter solstice in December that marks the longest night and shortest...
Even though it’s November, the weather has gotten chilly earlier than usual, so we already feel that year-end atmosphere around the corner. There are Christmas trees in the windows and...
Have you ever wondered why your skin gets greasy and shiny? Usually, the skin gets oily because sebaceous glands all over your face produce oily substances to protect and hydrate...
We would like to introduce you to our October wallpaper filled with the rich autumn atmosphere. For October, we created an image filled with golden rice grains about to be...
Autumn is right around the corner! We can sense the coming of autumn not only with our eyes but also with our skin. When the season is getting dry, we...
The Small Happiness Wallpaper for September Depicts a Basket Full of Chuseok. Chuseok, also known as Hangawi, is known as Korean Thanksgiving Day and one of the major holidays...
The summer is beginning to end, and the summer break season is soon to be over. During times like these, when we all are returning to school and work from...
